Canadian Medical Center is one of the best healthcare providers in GCC, luxurious and polyvalent environment fitted with cutting-edge technology in healthcare services,they wanted to create an inspiring yet informative campaign featuring the brand in an Newspaper,events,Brochures and coupons in Kuwait, breaking away from traditional “clinic product communication”Under the campaign umbrella Brand Me Now were tasked to create and publish the campaign thru it channels in order to reinforce the message and increase brand exposure,Brand Me Now were also assigned to create their personal Story with a “behind-the-scenes” angle and feel to it. Providing the customers with clear guidelines but with enough creative freedom which in result outperformed the groups average engagement.