Smartphones, tablet computers and other mobile devices have proved to be a phenomenal success – and the technology driving mobile app development is becoming more powerful each year.
Many businesses – including those in industrial and commercial markets – are tapping into the sector’s exponential growth and achieving significant benefits by utilising mobile technology. However, deploying custom mobile applications to mobile users involves a unique set of challenges and choices.
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Which platform are you looking to develop your mobile app on? Native (Android/iOS) or Hybrid (Cordova/Phonegap)? When considering a mobile strategy, one of the big decisions for many clients is whether to focus resources on a Web application or on native apps targeted at specific mobile platforms. There is no “one size fits all” solution to this issue, because of the number of platforms operating, and the best approach for one business may be entirely different to that for another.
Some of the platforms – Android in particular – are being deployed on devices produced by a long list of manufacturers, each of whom like to modify the operating system to their particular requirements. Meanwhile, Android hardware is now available across a much wider market sector than ever before.